Guiding AI Exploration for Product Selection
Tasked with exploring how AI could improve product selection, I grounded the exploration in validated user needs and defined principles for evaluating ideas, shaping a direction that combined structured filters with AI-powered selection using nuanced, natural-language concepts.
Turning an MVP into a Coherent Platform
I partnered with a Product Director to turn an MVP of a developer platform into a full-fledged product — defining its core experience architecture and establishing a systems-based design process that developed reusable patterns and components alongside key app experiences.
Designing for Trust in Japan’s Tax Filing
I translated Japan’s complex consumption tax requirements and accounted for local accounting practices to design a tax filing workflow that automated much of the process while preserving the familiarity and control Japanese accountants needed to trust the results.
Creating an International Design Playbook
I led the creation and adoption of practical guidelines for designing globally ready features, ultimately influencing our parent company to incorporate key recommendations into shared design components.
Reducing time spent on creative workflows by 40%
I established a user insight-driven approach to product decision-making within the Creative team, influencing feature priorities and engineering investment while contributing to a 40% reduction in workflow completion time.
Frank Chen 