Tag: user research

• Guiding AI Exploration for Product Selection

  

  Tasked with exploring how AI could improve product selection, I grounded the exploration in validated user needs and defined principles for evaluating ideas, shaping a direction that combined structured filters with AI-powered selection using nuanced, natural-language concepts.

  ideation & concept development, problem definition, product strategy, user research

• Designing for Trust in Japan’s Tax Filing

  

  I translated Japan’s complex consumption tax requirements and accounted for local accounting practices to design a tax filing workflow that automated much of the process while preserving the familiarity and control Japanese accountants needed to trust the results.

  problem reframing, localization, interaction design, user research